Where Do Customers Get Their Winner Notifications?
Lots of competition sites wonder what things look like from a customer’s perspective. For example, what happens when they win a competition?
Where does that notification go? Email? SMS?
Where does your site get that contact information from?
⚡️Email Notification
The simple answer to all these questions is that everyone gets their winner notifications through email.
This is easily achieved because, to play your competitions, players will have an account with your brand. That’ll provide an email address. It’s like most ecommerce sites; you usually give your email address when you buy things online, right?
⚡️SMS Notification
Some competition sites prefer their customers to get more instant notifications, via SMS.
Due to restrictions on sending out SMS to customers, they have to consent to receive texts from you before any text—even winner notifications—can be sent. This is only possible when customers tick the box to receive SMS marketing, and provide their phone number.
When they do this, customer.io will have a copy of their phone number, so they can pull that from their records when it comes to notifying winners.
⚡️The Winner Takes It All
Emails, SMS, prizes—lucky winners!
And lucky you! You get to partner with Zap to make your competitions as fun and fulfilling for all players as possible. Contact us today to find out more.